Posts For April, 2012

That’s Old News! [INFOGRAPHIC]
April 26, 2012Posts by Louise Elliottby Read More

Is Social Media Making Traditional News Outlets Obsolete? As both a former student of journalism and a social media professional, I’m torn on this issue. [...]

 
A Glance at Memetic Marketing
April 25, 2012by Read More

Memes pop up everywhere online. A lot has been said about them, so I won’t go into too much detail here. Instead, I recommend you [...]

 
Chasing the Tail (Terms) – The Highs and Lows of a PPC Campaign
April 20, 2012by Read More

How Long Tail Keywords Can Save Your Campaigns When we approach new clients who are currently running PPC advertising campaigns, we often offer quick optimization [...]

 
How to Stay Creative [INFOGRAPHIC]
April 19, 2012by Read More

More Design Please recently released this great infographic, full of tips on staying creative, from designer Ed Hall. While not all jobs are innately creative, any job [...]

 
Elon Musk: From Internet to Interplanetary
April 18, 2012Posts by Louise Elliottby Read More

What do Paypal, Mars, Iron Man and high-performance electric sports cars have in common? Elon Musk. Musk is the charming, young entrepreneurial genius and all-around [...]

 
Giving Your Content New Purpose
April 10, 2012Posts by Courtney Gardnerby Read More

I recently read an article by Deborah Carney in FeedFront Magazine, which described three ways to re-purpose your existing content. The article is useful for [...]

 
Facebook Acquires Instagram for $1 Billion
April 9, 2012by Read More

Earlier today, Mark Zuckerberg announced Facebook’s purchase of the mobile app Instagram. The app offers a fast way to edit and share photos and is [...]

 
Thirsty for Branding
April 6, 2012Posts by Heather Osteenby Read More

Coconut water is pretty popular these days. That’s right, coconut water: the drink a coworker describes as being “a bit thicker than plain water” with [...]

 
Your Social Media Security Strategy
April 5, 2012by Read More

Protecting yourself on Facebook can be difficult. In fact, the same can be said for all social media platforms, as they are increasingly being targeted [...]

 
Media Buying: Expertise and Experimentation
April 4, 2012Posts by Dawn Hyde-Burgerby Read More

  Media buying is a method most companies use to market products or services to target audiences. While this is not a new concept or [...]

 
The Science of Sleep [INFOGRAPHIC]
April 4, 2012by Read More

If you’re anything like me, then your average work week usually goes beyond 40 hours. Toss in a social life, family obligations, and personal hobbies, [...]

 
Bringin’ the SoLoMo-jo at SMAC
April 3, 2012Posts by Casey Knoxby Read More

I had the pleasure of delivering a crash course on the blending of social, local and mobile marketing known as SoLoMo at a meeting of [...]

 
Convergence Marketing: It Takes a Village
April 2, 2012Posts by Brenda Reamby Read More

Simply put, advertising is a way of promoting a product or brand through different types of media. Today’s marketers have so many more choices than [...]