Geofencing is the designation of rules for a specific geographic area for use on a mobile device. Currently, the main vehicle for geofencing is through [...]

According to April Fulton of NPR.org, the outdoor form of advertising, known as billboards, has been around since the 1950s when the Interstate Highway System [...]

Search Marketing Expo East is a three-day conference for search marketing professionals interested in a variety of relevant topics, including search engine optimization (SEO), paid [...]

For part two of the “Mobile Matters” blog series, we’re diving a little deeper into mobile search. As discussed in part one, 95 percent of [...]

In all cases of advertising the product and offering must be beneficial, relevant, and perceived as a good value by the consumer to drive purchases. [...]

Introducing the newest blog series from AREA203 Digital: Q&A203. Each Q&A203 post explores industry insights from AREA203 minds. Q: Should you be taking advantage of [...]

One of AREA203 Digital’s core values is giving, and we are dedicated to helping our local community. AREA203 recently partnered with Hamilton County Schools as [...]

Twenty-nine percent of consumers say their cell phone is the first and last thing they look at during the day, and most people keep it [...]

Search engine optimization (SEO) has evolved drastically since the birth of its existence. Currently, SEO is still in the infant stage of being a universally [...]

We work hard everyday at AREA203 Digital, but when a new client visits, we like to show them the inspiration and creativity that helps drive [...]

AREA203 Digital recently teamed up with director Jason Winn of Jayan Films on a video project educating voters about the importance of voting in this [...]

This is a guest post and the views of the author do not necessarily reflect the views and opinions of this site. Brian Nixon is [...]

Only a short time ago Facebook was cutting-edge and innovative. As late as September 2006, Facebook was exclusive to selected high schools, colleges, and a [...]

Good ideas and good work come from good employees. At AREA203, we like to showcase our talent to both clients and our internal staff in [...]