Dawn Hyde-Burger

Dawn Hyde-Burger

Vice President, Digital Media

Dawn may not admit it, but she’s really good at juggling. Tasks, that is. In the course of a day, she’ll do anything from analyzing the ROI on digital media campaigns to relationship building with key partners and developing digital media mix recommendations. Dawn is the strategic leader and inspiration for all our digital media teams and works closely with analytics, too. She earned her B.A. in Psychology from Indiana State and her MBA from the University of Phoenix. With a strong background in management and 20 years’ experience, Dawn is a strong, quiet force in our office; she gets the job done and does a good job of it.

We asked Dawn if she could vacation anywhere in the world where she’d go, and all she wanted was a cabin in the woods with her family. We say she deserves a little stillness and solitude!

 

Dawn Hyde-Burger's Posts

Media Buying: Expertise and Experimentation
April 4, 2012Posts by Dawn Hyde-Burgerby Read More

  Media buying is a method most companies use to market products or services to target audiences. While this is not a new concept or [...]

 
Increase Website Authority Through Link Building
September 30, 2011Posts by Dawn Hyde-Burgerby Read More

I attended the 2011 Search Marketing Expo, known as SMX East 2011, this week in NY and walked away with a notebook full of great [...]

 
The Missing Merchant in the Affiliate Relationship
January 25, 2011Posts by Dawn Hyde-Burgerby Read More

THE MISSING MERCHANT Affiliate marketing is growing by leaps and bounds and can be a merchant’s saving grace in the world of competition and new [...]

 
Positivity Breeds Positivity
June 11, 2010Posts by Dawn Hyde-Burgerby Read More

I read an article in the April 2010 Feedfront magazine entitled Of Golf and Affiliate Marketing by Matt McWilliams. Golf is not a sport that [...]

 
Increasing Brand Awareness and Revenues with Affiliate Marketing
December 15, 2009Posts by Dawn Hyde-Burgerby Read More

Affiliate marketing is an online marketing channel that provides one of the highest ROIs within the e-commerce landscape. It is a pay-for-performance, low-risk business model that has proven itself by increasing brand awareness and revenues. [...]