Sylvia Cintrón

Sylvia Cintron

Manager, Partner Marketing

Sylvia is a tiny powerhouse that whirls through our offices daily in a different pair of impressive heels. Sylvia manages the Partner Marketing Program with energy, savvy, and flair. Her favorite expression is, “Go, team!” Coming from Puerto Rico as an account executive at a television station, Sylvia took on publishing the Chattanooga Style Magazine. With more than 14 years of experience, she oversees our Affiliate team, leading them to more effective marketing projects and increasing new customer acquisition by astonishing percentages. Sylvia gives generously of her time, both to us and the community: she serves as president of the board of directors for Chattanooga’s Room in the Inn and has worked with Junior Achievement and the San Juan Children’s Hospital in Puerto Rico.

Sylvia’s ideal client would be Louis Vuitton or Gucci (we think she’s dreaming of free shoes). She has a handsome Keeshond named Hugo, and if someone gave her $1000, Sylvia would be on a plane to Puerto Rico to visit her friends.

 

Sylvia Cintron's Posts

The Four M’s of Effective Affiliate Management
January 18, 2013Posts by Sylvia Cintrónby Read More

I recently gave a solo presentation on “4 M’s of Effective Affiliate Marketing Management” at Affiliate Summit West 2013. The presentation covers the principles and [...]

 
Another AREA203 Digital Affiliate Marketing Adventure…The CJU Journey
October 4, 2011Posts by Sylvia Cintrónby Read More

My Goal: Attend Commission Junction University (CJU) to meet with publishers, expand our relationship with the network, and learn the newest affiliate marketing trends. My [...]

 
What is Affiliate Marketing?
May 2, 2011Posts by Sylvia Cintrónby Read More

Whether you are new to digital marketing or not, how many of you can answer the question: “What is Affiliate Marketing?” We recently launched a [...]

 
Mobile Has Arrived
April 27, 2011Posts by Sylvia Cintrónby Read More

  “There isn’t a left turn on Bolling… can someone look-it-up on your phone… I just can’t make sense of these printed directions.” You’ve been [...]

 
Acculturation or Assimilation?
February 25, 2011Posts by Sylvia Cintrónby Read More

Marketing to the Hispanic community has gotten more complex throughout the years. The faces, ideology and behavior of Hispanics keep changing, making this constantly evolving, [...]

 
Cultural Impact on Social Media
March 24, 2010Posts by Sylvia Cintrónby Read More

VanityFair’s February 2010 edition published an article called America’s Tweethearts, showcasing six “Twilebrities.” This article raised some controversy due to the lack of diversity of [...]