AREA203 Digital’s very own Chief Creative Officer Tavis Salazar has been named one of the 20 most influential individuals under the age of 40 in [...]

Last weekend, Chattanooga hosted the USA Cycling Professional Road and Time Trial National Championships, which was lauded as a tremendous success by many people involved. NBC [...]

If you know her or follow our Sr. PR Specialist Louise Elliott on Twitter, it comes as no surprise that when when Victors & Spoils, a [...]

When was the last time you traveled outside of your Wi-Fi zone to purchase music? I don’t mean going to a local coffee shop and [...]

Baseball, said former commissioner Bart Giamatti, breaks your heart. It is designed to break your heart. In the fall, fans of 29 teams are left [...]

In the days since his passing, Roger Ebert has been mostly remembered for his bar-setting work as a film critic, but as David Carr of [...]

Procrastinators need love, too, and if you’re a procrastinator, read on… Appealing to someone’s sweet side for the holiday? The Hot Chocolatier has a great [...]

The United States Postal Service announced this week that, beginning in August 2013, they will only deliver mail Monday through Friday, no longer on Saturdays. [...]

This week at BrandChannel.com, I read that Chevy has abandoned its “Chevy runs deep” tagline in favor of a new one: “Find new roads.” As [...]

Over the past year, we’ve been enormously grateful to work with a variety of outstanding clients. We want to pass on some of our good [...]

Henry Ford famously said, “Coming together is a beginning. Keeping together is progress. Working together is success.” AREA203 Digital is a collaborative, fun, and innovative [...]

We work hard everyday at AREA203 Digital, but when a new client visits, we like to show them the inspiration and creativity that helps drive [...]

Who Loves Sloths? Sloths are extremely slow-moving mammals normally found in the rainforests of Central and South America, but now they are traveling the globe [...]

Memes pop up everywhere online. A lot has been said about them, so I won’t go into too much detail here. Instead, I recommend you [...]

What do Paypal, Mars, Iron Man and high-performance electric sports cars have in common? Elon Musk. Musk is the charming, young entrepreneurial genius and all-around [...]

Coconut water is pretty popular these days. That’s right, coconut water: the drink a coworker describes as being “a bit thicker than plain water” with [...]

Protecting yourself on Facebook can be difficult. In fact, the same can be said for all social media platforms, as they are increasingly being targeted [...]

If you’re anything like me, then your average work week usually goes beyond 40 hours. Toss in a social life, family obligations, and personal hobbies, [...]

I had the pleasure of delivering a crash course on the blending of social, local and mobile marketing known as SoLoMo at a meeting of [...]

Let’s break down my average day and then justify my online social activity: Wake up at 6 a.m.: Breathe, eat, stretch, clean up, quickly gaze [...]

It’s no secret that we here at AREA203 are fans of the insanely popular Hunger Games series. We decided to celebrate the release of the highly [...]

You probably love the Internet. (I mean, you’re reading this blog, right?). It’s become an increasingly integrated facet of our everyday lives. But when do [...]

In anticipation of the most eagerly awaited film of the year, The Hunger Games, a slew of promotional digital campaigns were launched, including a Capitol portal [...]

For many reasons, St. Patrick’s Day is my favorite holiday of the year. Originally, a global celebration recognizing patron saints of Ireland and the arrival [...]

It doesn’t matter where you are. People can be awkward. Even at SXSW. This week’s hashtag contest theme—#SxSwPickupLines—is devoted to all those struggling to find [...]

Since its launch in 1987, SXSW has transformed into much more than a music festival. With only 700 attendees at the inaugural event, attendance grew [...]

It’s no surprise that aside from celebrating and encouraging equality, the recently observed International Women’s Day was marked in the advertising world as a day [...]

Fans of AMC’s hit show, “The Walking Dead,” can now elect to have a “two-screen interactive experience” with Story Sync. This new feature is an [...]

Marketing is a tricky thing. Knowing your audience, creating a brand voice, developing and implementing a strategy, analyzing the results, and determining a return on [...]

      Gamification is the use of game thinking and game mechanics to engage audiences and solve problems. In 2008, biochemists at the University [...]

Millions of people enjoy using Instagram for taking cool, filtered pictures, or playing Angry Birds, or using Urbanspoon to find a place to eat. The [...]

The next time you find yourself complaining about how slow your Internet connection is, or the fact that your city doesn’t have blanket wi-fi coverage, [...]

I confess: I’m a little obsessive. About a lot of things, but especially when it comes to writing and hats. And going barefoot. But I’m [...]

As a social media junkie, I have at least tried most social media platforms, but the initial appeal and usefulness of Pinterest eluded me. Sure, [...]

What We Do Online Matters Our Facebook and Twitter accounts are no longer anonymous platforms to voice whatever opinion we have without consequence. Social media [...]

Security blog Barracuda Labs recently published an infographic with information on a new analytical study on Facebook profiles. The study focuses on real users versus [...]

How many of us have sent out an email or a text message only to have it interpreted a little—or worse, completely—differently than we intended? [...]

As winter comes to a close, the weather is not the only thing beginning to heat up. AREA203′s Afternoon Adventures is competitive as ever, with even [...]

Mark Zuckerberg’s recent enabling of the political preference choice setting on Facebook showed political engagement on social media was inevitable. Candidates post, tweet and share [...]

Yesterday, to kick off our Valentine’s Day-themed Social Media Week activities, we asked for your #RejectedRomanceNovels tweets. We even came up with a few of [...]