Last weekend, Chattanooga hosted the USA Cycling Professional Road and Time Trial National Championships, which was lauded as a tremendous success by many people involved. NBC [...]

Google algorithm updates target and attack websites that appear to make their living off black hat SEO techniques, irrelevant content, and shady link practices. As [...]

Crowdfunding recently got a shot in the arm from big named celebrities like Zach Braff and Rob Thomas (not the Matchbox 20 guy, the “Veronica [...]

Gene de Libero, Chief Strategy Officer at AREA203, regularly collects must-know resources from around the web for marketers. How cloud, big data and mobile will [...]

Many of us have thought about it at least once. We plunk down $12 for a gourmet burger, and we feel a little guilt knowing [...]

Each week Gene de Libero, Chief Strategy Officer at AREA203, collects must-know resources together from around the web for marketers. Big Data, Trying to Build Better [...]

When was the last time you traveled outside of your Wi-Fi zone to purchase music? I don’t mean going to a local coffee shop and [...]

Gene de Libero, Chief Strategy Officer at AREA203, collects the best of the web for marketers. Social prediction startup Behavio joins Google Startup Behavio announced [...]

In the game telephone, one person whispers a sentence to someone on their left. That person whispers the sentence to the next person in line, [...]

Gene de Libero, Chief Strategy Officer at AREA203, collects the best of the web for marketers. Clayton Christensen Talks Venture Capital, Crowd Funding, And How [...]

And this time, it’s for real! Old Authentication Processes Remember movies from the 90s that showed people using fancy key fobs with constantly changing access [...]

Gene de Libero, our Chief Strategy Officer, seems to have a gypsy’s luck when it comes to finding good links. Every Monday, he posts a [...]

Q: What elements are vital to a successful lead generation campaign? A: Lead generation occurs in a marketplace environment where businesses have identified characteristics of [...]

The ADDY Awards—the three-tiered national advertising competition—kicks off for Chattanooga advertisers this weekend. The ADDY Awards, sponsored by the American Advertising Federation (AAF) Chattanooga, recognize [...]

Search Marketing Expo East is a three-day conference for search marketing professionals interested in a variety of relevant topics, including search engine optimization (SEO), paid [...]

In all cases of advertising the product and offering must be beneficial, relevant, and perceived as a good value by the consumer to drive purchases. [...]

Introducing the newest blog series from AREA203 Digital: Q&A203. Each Q&A203 post explores industry insights from AREA203 minds. Q: Should you be taking advantage of [...]

One of AREA203 Digital’s core values is giving, and we are dedicated to helping our local community. AREA203 recently partnered with Hamilton County Schools as [...]

Twenty-nine percent of consumers say their cell phone is the first and last thing they look at during the day, and most people keep it [...]

Search engine optimization (SEO) has evolved drastically since the birth of its existence. Currently, SEO is still in the infant stage of being a universally [...]

This is a guest post and the views of the author do not necessarily reflect the views and opinions of this site. Brian Nixon is [...]

Good ideas and good work come from good employees. At AREA203, we like to showcase our talent to both clients and our internal staff in [...]

Building and maintaining a Facebook community can be difficult for some companies. Strategic marketers run page-’Like’ campaigns targeted towards users who will most likely engage [...]

What do January Jones, Tom Cruise, Julianne Moore, and John Lithgow all have in common? Kevin Bacon, of course. The hardworking actor known for many [...]

  An Event Apart is an intense, three-day learning session for passionate practitioners of standards-based web design. Web design professionals learn best practices for creating the right [...]

Many marketers are missing out on a very valuable audience that makes up a large portion of the U.S. population — Hispanics. In 2020, the [...]

AREA203 Digital was recently awarded three regional awards by Print magazine. The Regional Design Annual is the most comprehensive survey of graphic design in the United [...]

As long as TV exists and paid ads apply, you can pretty much bank on the fact that there will be infomercials. Some are designed [...]

I recently attended the “Costa Rica TMT 2012″ conference with my colleague Christopher Smith. The conference was organized by Deloitte, a well-known consulting firm that [...]

Conferences are a great way to enhance networking and knowledge and to promote products and services. This year, Rina Hatcher, User Experience Specialist, and Donny Stiefel, User Experience [...]

Conferences are a great way to enhance networking and knowledge and to promote products and services. This year, Rina Hatcher, User Experience Specialist, and Donny Stiefel, User Experience [...]

  The 2012 Summer Games are being hailed as history’s first “Social Olympics.” In an attempt to adapt to this new market, NBC live tweeted the [...]

Facebook has announced a planned update to the photo section of users’ profiles. In a press release posted on the Facebook Newsroom, product manager Emily [...]

The 2012 Olympics are being called the first “social Olympics” and the first “real-time games.”  On opening day, Twitter saw more tweets than during the [...]

In recent months, Chattanooga has been a terrific model for growing businesses to utilize crowdsourcing to raise capital for new projects, build their fan bases, and tell [...]

According to the 2010 U.S. Census, the Hispanic population in the United States rose to more than 50.5 million Hispanics, making up 16% of the total [...]

A great cup of coffee often goes unnoticed. We don’t pay much attention to the labor, materials, or the small details that go into creating [...]

About five years ago, I remember a joke among friends claiming how Google was getting ready to take over the world. It doesn’t seem like [...]

Who Loves Sloths? Sloths are extremely slow-moving mammals normally found in the rainforests of Central and South America, but now they are traveling the globe [...]

While the recent Facebook purchase of Instagram might have gotten the big press, I think this deal will be the most consequential of the quarter. Google [...]