Last weekend, Chattanooga hosted the USA Cycling Professional Road and Time Trial National Championships, which was lauded as a tremendous success by many people involved. NBC [...]

Gene de Libero, Chief Strategy Officer at AREA203, regularly collects must-know resources from around the web for marketers. How cloud, big data and mobile will [...]

Gene de Libero, Chief Strategy Officer at AREA203, collects the best of the web for marketers. Social prediction startup Behavio joins Google Startup Behavio announced [...]

Gene de Libero, Chief Strategy Officer at AREA203, collects the best of the web for marketers. Clayton Christensen Talks Venture Capital, Crowd Funding, And How [...]

Keep It Simple Stupid – or KISS – should be familiar to all of us by now. But today, we struggle with keeping even the [...]

And this time, it’s for real! Old Authentication Processes Remember movies from the 90s that showed people using fancy key fobs with constantly changing access [...]

Being a developer, I like the openness of Android. For an app to get on the iPhone store, it goes through rigorous testing. Because of [...]

Introducing the newest blog series from AREA203 Digital: Q&A203. Each Q&A203 post explores industry insights from AREA203 minds. Q: Should you be taking advantage of [...]

Twenty-nine percent of consumers say their cell phone is the first and last thing they look at during the day, and most people keep it [...]

  An Event Apart is an intense, three-day learning session for passionate practitioners of standards-based web design. Web design professionals learn best practices for creating the right [...]

Many marketers are missing out on a very valuable audience that makes up a large portion of the U.S. population — Hispanics. In 2020, the [...]

I recently attended the “Costa Rica TMT 2012″ conference with my colleague Christopher Smith. The conference was organized by Deloitte, a well-known consulting firm that [...]

According to the 2010 U.S. Census, the Hispanic population in the United States rose to more than 50.5 million Hispanics, making up 16% of the total [...]

While the recent Facebook purchase of Instagram might have gotten the big press, I think this deal will be the most consequential of the quarter. Google [...]

Earlier today, Mark Zuckerberg announced Facebook’s purchase of the mobile app Instagram. The app offers a fast way to edit and share photos and is [...]

I had the pleasure of delivering a crash course on the blending of social, local and mobile marketing known as SoLoMo at a meeting of [...]

Technology has and continues to quickly evolve and change the way of life for all of its users.  It is now hard to remember how [...]

October has ended and we have celebrated a month of breast cancer awareness for women, and now it’s time for the men to celebrate their [...]

Keeping track of your finances can be difficult depending on how you want to approach it. After learning some Excel formulas, I thought that I [...]

We are living in a mobile world.  According to a recent mobile infographic released on the Microsoft Tag blog, there are four billion mobile phones [...]

AREA203 Digital was one of the 3,000+ marketers that attended ExactTarget’s Connections 2011, one of the largest interactive marketing conferences in the country (hosted in [...]

Whether you want to calculate your BMI, search for the most popular baby names, or find the closest post office, the government has many FREE [...]

Think back to the very first wrist watch you owned. You were probably quite young and the watch had bright colors and cartoon characters and/or [...]

A survey conducted by Ask.com and Harris Interactive shows that 69% of smartphone users in the US have downloaded a mobile app as of October [...]

“Couponing” has been in existence for years as consumers have searched for the best discounts, but only recently have digital coupons made a giant stride [...]

Music lovers rejoice! Spotify has finally arrived in the United States. The hottest digital music streaming service from Sweden (which has already gained popularity in [...]

I recently purchased my first smartphone. Some would say that I am way behind the curve to have just entered the world of mobile. I [...]

I’ve only been back in Chattanooga for a month now, and I’ve been playing catch up with childhood friends as fast as I can. It’s [...]

What were you doing on April 27, 2011? Well, if you lived anywhere in Alabama, Northwest Georgia, or Tennessee you were most likely taking shelter [...]

  “There isn’t a left turn on Bolling… can someone look-it-up on your phone… I just can’t make sense of these printed directions.” You’ve been [...]

In my opinion the media never “fully” tells a story. Instead, it relies on what will generate the most buzz and creates sensational headlines that [...]

Marketing professionals rely on effective, efficient software of all varieties to ‘get the job done’. And most would agree that mobile versions make software that [...]

“Do I need a mobile website?” Businesses the world over are now pondering this question as mobile phones offer web browsers and search capabilities. A [...]

These days, it seems that wherever you are at any given point in time, the person next to you is devoting 90% of their attention [...]

We’re going to be brutally honest. Even though smart phones and tablet computers have been around for quite a while, some of us still use [...]

Airlines around the world seem to be scrambling to catch up with other brands when it comes to social media. While just about all of [...]

At around this time, each year, many of us begin to prepare for the sometimes torturous process of getting from point A to point B [...]

Today is a very different world of interconnectivity.  With the popularity of media devices like the iPhone, iPad, Droid, and Blackberry, more and more people [...]

As a child, I would wake up on weekend mornings to the voice of Marty Stouffer. The memory of that experience is one of my [...]

No, it’s not just a good line to use on a date. A man in New Mexico sued his neighbor because she refused to turn [...]