Posts For consumers

Roger Ebert: The Brand—And What We Can Learn from Him
April 11, 2013Posts by Bill Colrusby Read More

In the days since his passing, Roger Ebert has been mostly remembered for his bar-setting work as a film critic, but as David Carr of [...]

 
52n52 Book Review: To Sell Is Human by Daniel H. Pink
April 11, 2013Posts by Patrick Kearnsby Read More

Before I got my start in advertising, I worked as an outside sales rep for multiple surfing companies, selling accessories to surf shops up and [...]

 
52n52 Book Review: Hey Whipple, Squeeze This (4th Edition) by Luke Sullivan
April 4, 2013Posts by Patrick Kearnsby Read More

I was recently going through one of my groups on LinkedIn, and a question posed was, “What books should be in the personal library of [...]

 
Obama’s Team Knew: It’s Not About Where They Live
November 19, 2012Posts by Gene De Liberoby Read More

It’s about who they are, what they believe, and what they want—and a bunch of other stuff, too, but we’ll leave the deeper dive to [...]